Aston Martin team principal Mike Krack has hailed the immediate impact of Andy Cowell as the recently appointed group CEO is “very clear” on what he likes.Hired from Mercedes AMG High-Performance Powertrains, where he had served as the managing director since 2013, Cowell was announced as part of the team’s Read more…
In Formula 1 all drivers use a fixed race number. The championship introduced this concept in 2014 to increase the recognition of the drivers on the track for the fans. In previous years, the starting numbers were handed out based on the final ranking of the constructors’ championship from the Read more…
Alpine has announced Castore as its new official team kit partner on a multi-year deal, with the partnership extending beyond providing apparel to the Formula 1 team.British-based clothing brand Castore already works with McLaren and Red Bull, as well as a host of other teams across a wide genre of Read more…
The McLaren Formula 1 team is confident it can make a push to defend its world championship without hurting its chances for 2026’s major rules reset.From 1 January, teams are allowed to enter their 2026 car designs in the wind tunnel, which has given them an additional headache as they Read more…
Lewis Hamilton turns 40 tomorrow and as he celebrates another lap around the sun, his thoughts will undoubtedly drift towards the upcoming Formula 1 season.As Autosport revealed, his first run in a Ferrari is imminent, as the team looks to utilise its TPC [Testing of Previous Car] allocation of 1000km Read more…
Aston Martin has wasted little time in announcing its first partnership deal of 2025 as online forex broker Pepperstone joins for the upcoming Formula 1 season.Having confirmed a swathe of new deals towards the end of last year, including the likes of PUMA, Glenfiddich and Xerox, Aston has revealed Pepperstone Read more…
Six Formula 1 world champions, nine drivers’ titles between them, racing their respective Williams cars over 15 laps of Silverstone alongside their modern-day equivalent – Michelob ULTRA’s ‘Lap of Legends’ truly broke new ground when released in May.Logan Sargeant, at the time driving for Williams alongside Alex Albon, took to Read more…
Yuki Tsunoda remains onboard at Racing Bulls for a fifth season in 2025 after being overlooked for Red Bull promotion, with the less experienced Liam Lawson instead being backed by Red Bull management to take up the difficult second seat alongside Max Verstappen.Ever since he was originally announced for 2025, Read more…
Formula 1 has announced TAG Heuer as the first individual partner as part of its 10-year deal with LVMH.Replacing Rolex, TAG Heuer becomes the championship’s official timekeeper and branding will be used globally after LVMH struck a decade-long agreement to bring a number of its luxury brands to F1.The partnership Read more…
Team principal Mike Krack has conceded Aston Martin must be self-critical in its analysis as to why it has failed to sufficiently improve its Formula 1 machinery two seasons in a row.The Silverstone-based outfit began the 2023 campaign in flying form, as Fernando Alonso established himself as Max Verstappen’s nearest Read more…